Our team “Essknete-Rakete” (Yummy Dough rocket) with Andrea and Stefan Kaczmarek started successfully at this years BMW Frankfurt Marathon. More information and awesome pictures of the race are available here »

A merry christmas and a wonderful and happy new year to our customers, partners and all other Yummy Dough fans!

We are going to present Yummy Dough at the International Toy Fair in Nuremberg from 01.02. to 06.02. 2012. You find us in hall 9, booth C 11.

We are looking forward to see you at the fair.

During our exhibition at the “Educare Seoul”, an international fair for the children education sector, this great video has been made: OnlineFair introduces Yummy Dough Korea. Have a look yourself! Here you find the video » Read the rest of this entry »

RS2Play, our Yummy Dough partner from the netherlands had an important meeting with Santa Claus. He was very impressed by “het eetbare Smulklei” and we think a lot of kids can be looking forward to receive a box of Yummy Dough as a present soon.

Our team has introduced Yummy Dough at the “Educare Seoul”, an international fair for the children education sector. All visitors were thrilled to see the beautiful masterpieces made of Yummy Dough. Here you find some pictures of the fair »
Read the rest of this entry »

Yummy Dough has also reached Russia now. The russian radio channel “Radio Chocolate” published a comprehensive report about our edible modelling dough. You find the article on Radio Chocolate’s website. Yummy Dough is available in Russia at Harlequin-M.

Harry, the food tester of SAT1, a German TV channel, visited us at Anuga in order to test our Yummy Dough. He was delighted how yummy our Yummy Dough is and how easy it is to create beautiful designs. Watch the video here »
Read the rest of this entry »

Anuga 2011, the world’s leading food fair for the retail trade and the food service and catering market, has just started. Visit us in hall 10.2, block G, at booth A041 – we’re looking forward to meet you there.
Here you find all about Anuga 2011 »

As you may be aware, the makers of Yummy Dough had been in dispute with Hasbro regarding how the product should be described. The parties have reached now a global settlement of their dispute, the terms of which are confidential. It has been agreed that Yummy Dough may continue to be marketed and sold around the world but the phrase “play dough” may no longer be used in connection with it.

Stefan Kaczmarek has been interviewed by RADIO BOP, a German music channel, about Yummy Dough and its success all over the world. Here we have a recording of the radio show (in German): Stefan Kaczmarek with RADIO BOB

We have received some awesome pictures of an IPACF teacher training in Korea using Yummy Dough. We like the figures they made so much – thank you!
Here you find more images » Read the rest of this entry »

Another recognition for Yummy Dough around the world. Yummy Dough receives the “Hobby Industry Award 2011″ from the Japan Hobby Association, handed over today (April 27th) at 35th HOBBY SHOW in Tokyo. Thank you!

Yummy Dough appeared the first time on TV in Singapore at OKTO Channel. The WITZ Pre-School is an education-adventure series which encourages preschoolers to expand their knowledge and acquire their interest in learning. Here’s a video of the show »
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As you may be aware, the makers of Yummy Dough have been in dispute in the UK with Hasbro regarding how the product should be described. The initial decision of the UK court has found that the strap line “the edible play dough” infringes Hasbro’s PLAY-DOH trade marks. read more » Read the rest of this entry »

We are exhibiting Yummy Dough at the International Toy Fair in Nuremberg (03–08 February) and all visitors are very welcome to make own experiences with our edible modelling dough. Give it a try and knead it, bake it, eat it!
You find us in hall 9, booth C11.

Stefan Kaczmarek, CEO of 123 Nährmittel GmbH, was invited to take part at the 2011 annual meeting of the World Economic Forum in Davos/Switzerland. It was an exciting event with a lot of interesting discussions in an impressive atmosphere.

Yummy Dough was introduced on a famous TV show called “Sekai Ichi Uketai Jugyo” on Nihon TV on January 8th. Prof. Mogi, a Professor of Neurology, explained why the combination of kneading and eating is a perfect way to encourage the kids development » Read the rest of this entry »

We wish all of you a merry Christmas and a happy new year.

It has been an exciting and successful year with Yummy Dough and we are looking forward to 2011.

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We are very proud to announce that Yummy Dough is now available at one of the world’s most famous toy stores:
FAO Schwarz on 5th Avenue, New York City. It has been a great pleasure to see our product in such an impressive surrounding.

Yummy Dough was just launched in Australia and we’ve already received lots of press response and positive feedback from kids and parents. We’re glad about since Yummy Dough was awarded as the “Toy of the Year” earlier this year and therefore eagerly awaited by lots of people.

We are proud to announce that our Yummy Dough has won the China Toy Star Award. We’ve got the award in the category “Educational Toys”. CEO Mr. Kaczmarek and Mr. Gasch, our local distributor, received the award in Shanghai this week. Here are pictures of the ceremony » Read the rest of this entry »

A “Children’s Paradise” at the Hong Kong Book Fair in July! We had a great time at the Hong Kong Book Fair and loved the kneading with the kids. Thank you all for visiting us!
We have videos for you here » Read the rest of this entry »

The Japanese media are enthusiatic: Yummy Dough was introduced, kneaded and of course eaten on several TV-Shows during the last weekend.

Here are some videos of the shows. » Read the rest of this entry »

Successful all along the line: Yummy Dough convinces at the Tokyo Toy Show 2010. We were visited by numerous representatives of the Japanese media, their reports and interviews were broadcasted in several TV-Chanels.
Here are pictures and videos » Read the rest of this entry »

We would like to challenge your imagination this year as well and award your ideas and creativity with great prizes.
All kneading fans and video artists are invited to participate, our Film-Festival addresses everybody who has funny ideas. Here you can find all the information »

With a lot of fun and great success we have presented Yummy Dough at the ‘Motherhood & Kids’ exhibition in
Singapore (June 3-6). All kids were enthusiastic and have kneaded many great figures.
Here you will find our pictures from the fair » Read the rest of this entry »

Painting by numbers is a popular game for kids and families since ages. Just like kneading. So why not combine both?
We are very proud to introduce our new product:
Kneading by Numbers!

It is produced and regularly tested according to strict food guidelines in Germany: DW TV (Germany’s international broadcaster) reports about the probably safest modelling dough in the world. You can view the video here Read the rest of this entry »

The response of the press during our appearance at the FoodEX in Tokyo was great. FUJI TV in Japan made some shots and an interview with us, which were now broadcasted in a TV programme called “Taishikanno Shokutoku”. Here’s a video on YouTube »

Yummy Dough wins another international award! At the Toy, Hobby & Nursery Fair 2010 in Australia, Yummy Dough was awarded as the ‘Toy of the year‘ 2010 in the category ‘Craft/Activity’. We are very proud that our Yummy Dough is appreciated around the whole world.

After the Toys Fair in Hong Kong we introduced Yummy Dough at the FOODEX 2010, the International Food & Beverage Exhibition in Tokio. The response in Japan was overwhelming as well and now we are very excited about the launch in Asia. Read the rest of this entry »

We have presented Yummy Dough with great success at the New York Toy Fair. The visitors, including the press were enthusiastic. A Fox News interview with Stefan Kaczmarek was broadcasted nationwide. Here you find some pictures.
Read the rest of this entry »

We introduced Yummy Dough at the Hong Kong Toys & Games Fair and are very excited about the great response from the press and retailers. After the great success in Europe and USA, Yummy Dough is about to win a lot of new friends in Asia. Read the rest of this entry »

We have established a new website for our Yummy Dough fans and everybody else who likes being creative. We are collecting ideas and tips, instructions and more patterns to knead and bake. Here you will find our new website »

Yummy Dough has earned a $500,000 investment from CBC’s Dragons’ Den. Stefan Kaczmarek and Tim Kimber of our partner Plasmart Inc. from Canada managed to negotiate the investment on the 5th episode. Click to see the CBC News video

New Ideas for a life full of imagination. Imaginarium S.A. is one of the largest specialised toy retail companies in the world today. We are glad to announce that Yummy Dough will be distributed by Imaginarium S.A. Here you will find a complete list of our international distributors »

123 Nährmittel GmbH proudly presents the Yummy Dough Film Festival! The great figures that have been shaped by children and their parents inspired us to organize a video competition. Everybody is invited to participate – the best videos will be awarded with a prize.

We are glad to announce that Yummy Dough will be available in UK, USA and Canada soon. Our distributor in UK is MAPS Ltd., in Canada PLASMART Inc. For more information see our retailer section on yummydough.com

We were proud to present Yummy Dough at the Toy Fair in New York. The fair visitors were thrilled, since edible clay is non-existent in the U.S.
Our product was even broadcasted for the first time on NY1. More about the broadcast at the fair here »

In order to support the setup of the international sales, our website is now presented in English, French and Spanish! Children and parents can get more information, judge the funny kneaded figures or take part themselves. Visit the website »

The German Chancellor, Angela Merkel, made sure to pay tribute to the success of Yummy Dough at the Annual Reception of Economy in Mainz. Of course we prepared a small kneaded surprise for her.
Click here for more information and pictures »

We have been asked a few times why Yummy Dough does not come pre-mixed, as a quick alternative and/or for smaller children who need help to mix it. Tests and research have convinced us: We will offer pre-mixed Yummy Dough in the Summer of 2009.

The strictly limited edition of the “Kaugirls Calendar” is now available. 12 tasty girls were at the photographic studio of star photographer Marc Wuchner.

For more information visit www.kaugirls.de

At the end of the Foundation Days in Hessen, Germany on November 6th, 2008 the young founders were honoured with a prize in Idstein. Stefan Kaczmarek was honoured with the Hessian Founder’s Prize 2008 in the category “intelligent business idea”. Thank you very much!

We will start our first collaboration with McDonald’s® in Germany in November. Hundreds of thousands of trial packages will be distributed by the Junior Club. We will also be advertising on millions of tray sheets at McDonald’s restaurants all over Germany. We are lovin’ it!

We are happy and proud to present the first Edible Universe on the World-Wide-Web. There is a modelling workshop, information for parents and our popular sweepstakes. The inhabitants of all kneaded planets are friendly and cannot wait for you to visit!